Looking to get more insightful coverage on news stories from the week? Well, here you have it with "In-Depth with Rachel" where our blog writer, Rachel Simon gives you her honest takes on what's going on.
First up, Snapchat just learned not to mess with the Bad Gal Riri.
Recently, there has been quite a bit of buzz surrounding Snapchat and the offensive advertisement for the mobile game “Would You Rather”. Snapchat dared to ask viewers if they would rather “Slap Rihanna” or “Punch Chris Brown.” With the world expecting a fiery response from Rihanna, the singer did not disappoint when she called out Snapchat for disrespecting not only her, but all the other women and children who are, or have been victims of domestic violence. She posted a statement on Instagram, "Now SNAPCHAT I know you already know you ain't my fav app out there! But I'm just trying to figure out what the point was with this mess!" the singer wrote. "I'd love to call it ignorance but I know you ain't that dumb. You spent money on animating something that would intentionally bring shame to DV victims and made a joke of it." Snapchat then responded with a statement to CNN, calling the ad “disgusting” and stating that they never wanted something of this nature to happen again. This has not only become a lesson regarding what’s inappropriate regarding domestic violence, but it also goes to show how easy it is for companies to create advertisements that end up on popular social media platforms. Snapchat has specifically stated that all advertisements are “subject to our review and policy” and there should be no content that shows “excessive violence.” Snapchat messed up on this one, and hopefully, this will be a lesson well learned for the company. Snapchat has lost about $1 billion as a result of this incident, and their stock dropped nearly 4% after Rihanna called out the app. Individuals have also decided to delete the app to show their support. As if it couldn’t get any better, Rihanna released her new products with Puma and their stock bumped up almost immediately.
By Rachel Simon